Sara Falconer is the digital content and community manager for WWF-Canada, working to build a vibrant online experience for this global conservation organization. She has an an Honours BA in Media, Information, Technoculture and Film UWO, and an MA in Media Studies from Concordia University. Sara was the community manager for the 2011 Social Media Week held in Toronto, which attracted over 2,000 CEOs, journalists, bloggers, strategists, consultants and students. She is also a freelance journalist with over 15 years of experience, covering community news, environment, and human rights issues.
Using social media to spread the eco-conversation:
Nonprofit organizations like WWF-Canada have the flexibility (not to mention the limited budgets!) to make social media a good fit. We were early adapters of tools like Twitter, and we are now using learnings from the first several years of our experience to take our online communities to the next level. Learn how you can use blogs, Twitter, Facebook and more to engage in meaningful conversations about environmental issues. Discover new ways to connect with potential supporters, and make sure that your message is reaching the right audiences.
Cathy Nesbitt is a Worm Advocate and Founder of Cathy’s Crawly Composters (est. 2002). This environmental business specializes in vermicomposting and organic diversion. Vermicomposting is a leading edge answer to our organic waste problem. Through inspirational story telling and an incredible sense of humour, Cathy has raised the level of awareness about sustainable living. Cathy’s thought-provoking style of speaking inspires individuals to take action and do something. Her favourite quote is “Without awareness, action IS impossible”. Cathy’s Crawly Composters have been recognized with several environmental and business awards.
Learn all about worms and vermicomposting – a viable solution for on-site management of food scraps and paper. Discover how to convert organic matter into nature’s finest fertilizer. Find out how worms benefit the environment. Vermicomposting is explained from set-up to harvest. Worm eggs, castings and worm bins in various stages are displayed. Worms are going to play an ever-increasing role in waste management and soil production. Life as an entrepreneur and some of our research and collection projects are discussed.
William Humber is Director of Eco-Seneca initiatives (OESi) at Seneca College. He introduced the concept of urban sustainability into the Centre for the Built Environment at Seneca 15 years ago, and today is developing the Green Citizen Campaign at Seneca to embed the environmental imperative into every academic program at the College. He is author of 11 books including subjects dealing with small town urbanism, climate change, and bicycling. He has spoken on environmental matters in Estonia, the United Kingdom, the United States as well as throughout Canada.
Your Green Citizen Opportunity
Green Citizenship is the future! Challenged by the rising cost of living, our society increasingly demands a vibrant, ecologically healthy public realm of streets, meeting places and green infrastructure. Jobs as well require increased attention to the regulatory, commercial, and reputational aspects of a company’s environmental performance, while entrepreneurs are advancing the emerging field of bio-capacity conservation and enhancement. Discover the future, its language and your opportunity.
Erin Bullis works for the Toronto And Region Conservation Authority as an Outreach Education Instructor and coordinates Family Nature Events, a community education program. Before joining the Conservation Authorty, she worked as a naturalist for Parks Canada at two National Parks. She graduated from the University of Guelph with a bachelor’s of science, major in Ecology.
The anatomy of environmental stewardship
We’ll be looking at all aspects of environmental stewardship projects – how to start your own, how to get involved, and how to make it into a career. This workshop will look at examples of successful local initiatives, provide a framework for getting your own project off the ground, and introduce a range of career options within the field.
Nick is the President of the Centre for Environmental Sustainability in Healthcare, and was most recently the Energy Coach for the Toronto Central Local Health Integration Network. Nick began his career in healthcare eight years ago at the Ontario Medical Association where he executed a research project to analyze physicians’ use of technology. Since then, Nick has worked with a variety of health service providers across Ontario and Quebec, successfully developing research toolkits and implementing programs.
The workshop will discuss the need for a sustainable approach through a healthcare lens, showcasing both opportunities and benefits. The healthcare sector puts enormous burden on the provincial budget; a trend that is only increasing. The Centre for Environmental Sustainability in Healthcare will discuss how energy efficiency projects could provide cost savings and improved patient outcomes that will help create an improved healthcare system for the future.
Over the last quarter century, Jim has worked with dedicated community leaders, groups and
volunteers on many environmental battles and some notable success stories. The success stories
include the creation of Rouge Park in 1990 and the creation of the Golden Horseshoe Greenbelt
and Duffins Rouge Agricultural Preserve in 2005.
Between 1990 and 1996, Jim chaired public hearings and made environmentally sound decisions
as an Environmental Assessment Board Vice Chair and Niagara Escarpment Hearings Officer.
Since 1997, as General Manager of the charitable group “Friends of the Rouge Watershed”,
Jim has worked with a small and dedicated group of Board members and staff to involve more
than 45,000 youth, community and corporate volunteers in environmental education and action.
Working with many partners, FRW has helped mother nature restore more than 2 million square
metres of Rouge Park to a rich mixture of forest, wetland and meadow habitats, by planting more
than 490,000 native trees, shrubs and wildflowers.
Recently, Jim has worked with community leaders like the Hon. Pauline Browes and Alan Wells, and environmental groups like the David Suzuki Foundation, to successfully encourage the federal government to create a Rouge National Park. Rouge National Park should provide a Greenbelt ecological corridor which links Lake Ontario to the Oak Ridges Moraine.
The successful conservation work of “Friends of the Rouge” and Jim has been recognized by: 2010 and 2011 Ontario Nature Articles; 2006 Green Toronto Award; 2004 Habitat Canada and York Region Award of Excellence; and 2001 Rouge Park Award.
Mustan Lalani is a Consultant with StewardEdge Inc. Throughout his work experience at StewardEdge Inc. he has developed a sound technical and strategic policy understanding of program design for industry run stewardship programs across various jurisdictions and for various waste streams. Most notably, Mustan has taken a leadership role in supporting the design and development of sustainable recycling strategies for two global consumer packaged goods companies in developed and developing markets. In addition, Mustan continues to encourage and participate in discussions with several mid to large sized food and beverage companies on their overall packaging sustainability strategy and how this contributes to broader environmental, social and economic objectives.
Recently, Mustan has provided technical leadership and guidance to a North American based industry association on program financing for designing and implementing best practice recovery systems for packaging & printed paper programs in Canada and Europe.
Mustan completed his Bachelor of Science degree with honours at the University of Toronto specializing in Actuarial Science and Statistics; and is currently pursuing management and leadership education